taste-maker

/ˈteɪstˌmeɪkər/

Meaning

A 'taste-maker' is an influential person or organization that decides or significantly influences what is fashionable, popular, or acceptable in a particular field, such as music, art, fashion, or food. They have the power to launch careers simply by endorsing a product or artist. The tone is respectful and recognizes cultural influence.

Examples

  • As an influential radio DJ, she has been a leading taste-maker in the indie music scene for decades.

    As an influential radio DJ, she has been a leading taste-maker in the indie music scene for decades.

  • Fashion bloggers have replaced traditional magazine editors as the primary taste-makers of our generation.

    Fashion bloggers have replaced traditional magazine editors as the primary taste-makers of our generation.

  • Getting your book recommended by a major taste-maker can instantly turn it into a bestseller.

    Getting your book recommended by a major taste-maker can instantly turn it into a bestseller.

  • The gallery owner is known as a ruthless taste-maker who can make or break an artist's career overnight.

    The gallery owner is known as a ruthless taste-maker who can make or break an artist's career overnight.

  • Tech reviewers on YouTube act as taste-makers, shaping consumer opinions on which gadgets to buy.

    Tech reviewers on YouTube act as taste-makers, shaping consumer opinions on which gadgets to buy.

Common Mistakes

  • ✗ She is a taste-maker because she cooks very delicious meals.

    ✓ She is a taste-maker because she influences what food trends people follow.

    'Taste-maker' refers to aesthetic, cultural, or artistic taste (preferences and trends), not the physical sense of taste or culinary skill.

  • ✗ The taste-maker of the machine makes sure it operates correctly.

    ✓ The trendsetter of the industry makes sure it operates correctly.

    A taste-maker is a person who influences cultural trends, not a technical controller or quality inspector.

Related Expressions

trendsetterinfluenceropinion leader

Practice

  • The young designer's collection caught the eye of a prominent ___ who featured it on Instagram.

    💡 An influential person who shapes trends

    Show answer

    taste-maker

  • In the 1990s, music television was the ultimate ___ for teenage culture.

    💡 An entity that decides what is popular

    Show answer

    taste-maker