quid pro quo

/ˌkwɪd.prəʊˈkwəʊ/

Meaning

This term refers to a favor or advantage granted in return for something else. In business and legal contexts, it describes a reciprocal agreement where one party provides a service or product on the condition of receiving something of equal value. While often neutral, it can sometimes carry a slightly negative connotation of transactional deal-making.

Examples

  • The partnership was built on a quid pro quo: we shared our technology, and they provided market access.

    The partnership was built on a quid pro quo: we shared our technology, and they provided market access.

  • They offered us a discount as a quid pro quo for signing a long-term contract.

    They offered us a discount as a quid pro quo for signing a long-term contract.

  • In politics, campaign contributions are often viewed as a quid pro quo for future political favors.

    In politics, campaign contributions are often viewed as a quid pro quo for future political favors.

  • We need to establish a clear quid pro quo before sharing our proprietary customer data.

    We need to establish a clear quid pro quo before sharing our proprietary customer data.

  • The agreement wasn't a donation; it was a quid pro quo that benefited both organizations.

    The agreement wasn't a donation; it was a quid pro quo that benefited both organizations.

Common Mistakes

  • ✗ We did a quid pro quo agreement.

    ✓ We made a quid pro quo agreement.

    We typically 'make' or 'have' an agreement, or describe the relationship 'as a quid pro quo' rather than using 'do'.

  • ✗ They gave us a discount in quid pro quo for our loyalty.

    ✓ They gave us a discount as a quid pro quo for our loyalty.

    Use the preposition 'as' before 'a quid pro quo' to show the purpose of the action.

Related Expressions

tit for tatscratch my back give and take

Practice

  • The investment was not a charity donation; it was a clear ___ for equity in the startup.

    💡 A favor or advantage given in return for something else.

    Show answer

    quid pro quo

  • If we help them with their marketing campaign, what is the ___ for us?

    💡 The reciprocal benefit we will receive.

    Show answer

    quid pro quo