product price

Meaning

The amount of money a customer must pay to buy a specific item. It is commonly discussed in retail, sales, and marketing when planning business strategies or talking to clients.

Examples

• We need to set a competitive product price to attract more buyers.

  We need to set a competitive product price to attract more buyers.

• Can you check the product price of this laptop on our website?

  Can you check the product price of this laptop on our website?

• They decided to lower the product price during the holiday season.

  They decided to lower the product price during the holiday season.

• The product price does not include local taxes and shipping fees.

  The product price does not include local taxes and shipping fees.

• Our clients always ask about the product price before making a decision.

  Our clients always ask about the product price before making a decision.

Common Mistakes

• ✗ What is the production price of this phone?

  ✓ What is the product price of this phone?

  'Production price' refers to how much it costs to manufacture the item, whereas 'product price' is the final retail price for customers.

• ✗ We must discuss about the product price.

  ✓ We must discuss the product price.

  The verb 'discuss' is transitive and does not take the preposition 'about'.

Related Expressions

Practice

• The sales manager wants to increase the ___ of our new software.

  💡 The money customers pay for the item.

  Show answer

  product price

• Does this ___ include the one-year warranty?

  💡 The cost of the item.

  Show answer

  product price