precipitate a decline

/prɪˈsɪpɪteɪt ə dɪˈklaɪn/

Meaning

To cause a sudden, rapid, or premature drop in value, quality, performance, or market share. It suggests that a specific event acted as a catalyst for a downward trend.

Examples

  • The introduction of cheaper alternatives helped precipitate a decline in our sales.

    The introduction of cheaper alternatives helped precipitate a decline in our sales.

  • Bad publicity can quickly precipitate a decline in stock value.

    Bad publicity can quickly precipitate a decline in stock value.

  • A lack of innovation will eventually precipitate a decline in market share.

    A lack of innovation will eventually precipitate a decline in market share.

  • The sudden policy change is expected to precipitate a decline in foreign investment.

    The sudden policy change is expected to precipitate a decline in foreign investment.

  • Several poor strategic decisions combined to precipitate a decline in company morale.

    Several poor strategic decisions combined to precipitate a decline in company morale.

Common Mistakes

  • ✗ The bad news precipitated a decline of the stock prices.

    ✓ The bad news precipitated a decline in stock prices.

    Use the preposition 'in' to specify what is decreasing (e.g., 'a decline in sales' or 'a decline in performance').

  • ✗ We want to precipitate a decline of our costs.

    ✓ We want to bring about a reduction in our costs.

    Precipitate a decline has a strong negative connotation, usually referring to undesirable drops (like sales, morale, or quality). It is not used for intentional positive reductions like cutting costs.

Related Expressions

accelerate a downturntrigger a drophasten a decline

Practice

  • Failing to update our software could ___ in user engagement.

    💡 cause a sudden drop

    Show answer

    precipitate a decline

  • The sudden departure of key developers may ___ in product quality.

    💡 trigger a rapid drop

    Show answer

    precipitate a decline