media coverage

Meaning

Media coverage refers to the attention, reporting, or articles a company, event, or person receives from newspapers, television, websites, and blogs. Having good media coverage is essential for raising public awareness without paying directly for advertising. It is a neutral, professional term.

Examples

• The charity concert received extensive media coverage across the country.

  The charity concert received extensive media coverage across the country.

• We generated a lot of positive media coverage after our press release.

  We generated a lot of positive media coverage after our press release.

• The company's financial troubles attracted negative media coverage.

  The company's financial troubles attracted negative media coverage.

• Our main goal is to get more media coverage for the upcoming exhibition.

  Our main goal is to get more media coverage for the upcoming exhibition.

• The product launch didn't get as much media coverage as we had hoped.

  The product launch didn't get as much media coverage as we had hoped.

Common Mistakes

• ✗ We got many media coverages for our event.

  ✓ We got a lot of media coverage for our event.

  'Media coverage' is uncountable. Do not use it in the plural form or with 'many'.

• ✗ The news gave a big media coverage to the story.

  ✓ The news provided extensive media coverage of the story.

  Use 'coverage of [something]' rather than 'coverage to [something]', and 'provide' or 'give' coverage.

Related Expressions

Practice

• The scandal received widespread ___ from major news networks.

  💡 Reporting by journalists and news outlets.

  Show answer

  media coverage

• We hope to get some free ___ by sending out a press release.

  💡 Attention or articles written by news organizations.

  Show answer

  media coverage