market growth

Meaning

Market growth is an increase in the size of a market, usually measured by the total sales volume or value of products sold over a period. It indicates that customer demand is rising, which creates new opportunities for businesses to increase their revenue.

Examples

• The electric vehicle industry is experiencing rapid market growth.

  The electric vehicle industry is experiencing rapid market growth.

• We expect steady market growth in the software sector over the next decade.

  We expect steady market growth in the software sector over the next decade.

• Slowing market growth has made competition much more intense.

  Slowing market growth has made competition much more intense.

• Investors are looking for startups in industries with high market growth.

  Investors are looking for startups in industries with high market growth.

• Our marketing strategy is designed to capitalize on the current market growth.

  Our marketing strategy is designed to capitalize on the current market growth.

Common Mistakes

• ✗ There is a big market grow this year.

  ✓ There is big market growth this year.

  'Grow' is a verb. In this context, you need the noun 'growth' to describe the overall expansion.

• ✗ The growth of the market is very fast.

  ✓ Market growth is very fast.

  While 'the growth of the market' is grammatically correct, 'market growth' is the standard compound noun used in business English.

Related Expressions

Practice

• Despite the recession, the organic food sector has shown strong ___.

  💡 An increase in demand and sales within a specific industry.

  Show answer

  market growth

• We need to analyze the projected ___ before investing in this region.

  💡 The expected future expansion of a business sector.

  Show answer

  market growth