it is important
/ɪt ɪz ɪmˈpɔːrtnt/
Meaning
This phrase is used to emphasize that something is valuable, necessary, or of great significance. In business, it is frequently used to highlight key tasks, deadlines, or rules that employees must follow.
Examples
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It is important to check your email every morning.
It is important to check your email every morning.
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Remember, it is important to arrive on time for the client meeting.
Remember, it is important to arrive on time for the client meeting.
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It is important that we finish this project by Friday.
It is important that we finish this project by Friday.
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Why is it important to save these documents?
Why is it important to save these documents?
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It is important to listen carefully to what the customer wants.
It is important to listen carefully to what the customer wants.
Common Mistakes
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✗ Is important to call them back.
✓ It is important to call them back.
English sentences almost always require a subject. You must include the pronoun 'it' before 'is important'.
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✗ It is important for finish the work today.
✓ It is important to finish the work today.
When followed by a verb, we use 'important + to + infinitive' (important to finish), not 'important for + infinitive'.
Related Expressions
Practice
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___ to back up your computer files regularly.
💡 This is a necessary or crucial action.
Show answer
It is important
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___ that everyone signs the attendance sheet.
💡 It is of great significance/necessary.
Show answer
It is important