customer feedback

Meaning

This phrase refers to the information, opinions, and reactions that buyers share about their experience with a company's products or services. It helps businesses understand what they are doing well and what they need to improve. It is an uncountable noun phrase.

Examples

• We always read customer feedback to see how we can improve our service.

  We always read customer feedback to see how we can improve our service.

• The new software update was based entirely on customer feedback.

  The new software update was based entirely on customer feedback.

• We received a lot of positive customer feedback about the new design.

  We received a lot of positive customer feedback about the new design.

• It is important to respond to negative customer feedback quickly and politely.

  It is important to respond to negative customer feedback quickly and politely.

• Our team gathers customer feedback through online surveys and emails.

  Our team gathers customer feedback through online surveys and emails.

Common Mistakes

• ✗ We received many customer feedbacks about the new app.

  ✓ We received a lot of customer feedback about the new app.

  'Feedback' is an uncountable noun in English. You cannot make it plural with an '-s' or use count determiners like 'many' with it.

• ✗ The client gave us a very good customer feedback.

  ✓ The client gave us very good customer feedback.

  Since 'feedback' is uncountable, you cannot use the indefinite article 'a' before it.

Related Expressions

Practice

• We need to collect ___ to find out if users like the new feature.

  💡 Opinions and comments from people who buy your product.

  Show answer

  customer feedback

• The product team made changes based on negative ___.

  💡 Uncountable term for customer opinions.

  Show answer

  customer feedback