amass a cult following
/əˈmæs ə kʌlt ˈfɒloʊɪŋ/
Meaning
This phrase means to gradually gather a dedicated, highly passionate group of fans who are deeply devoted to a specific film, book, show, or artist. Unlike mainstream hits, works with a cult following might not be universally popular, but their fans are exceptionally loyal and active. It is commonly used in discussions about indie films, sci-fi series, and niche video games.
Examples
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Despite poor box office numbers, the sci-fi movie quickly amassed a cult following on DVD.
Despite poor box office numbers, the sci-fi movie quickly amassed a cult following on DVD.
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The indie game managed to amass a cult following thanks to word-of-mouth recommendations.
The indie game managed to amass a cult following thanks to word-of-mouth recommendations.
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Over the years, this quirky sitcom has amassed a massive cult following.
Over the years, this quirky sitcom has amassed a massive cult following.
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She didn't want mainstream fame; her goal was to amass a cult following of dedicated readers.
She didn't want mainstream fame; her goal was to amass a cult following of dedicated readers.
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The horror franchise has amassed a cult following that hosts annual conventions.
The horror franchise has amassed a cult following that hosts annual conventions.
Common Mistakes
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✗ The low-budget film amassed a cult follow.
✓ The low-budget film amassed a cult following.
The noun phrase is 'cult following,' not 'cult follow.' Here, 'following' acts as a noun meaning a group of supporters.
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✗ The band collected a cult following after their tour.
✓ The band amassed a cult following after their tour.
While 'collected' is grammatically possible, 'amass', 'develop', 'gain', or 'build' are the standard, natural collocations used. 'Amass' emphasizes the gradual accumulation of a large group.
Related Expressions
Practice
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The obscure 80s fantasy film went on to ___ over the next two decades.
💡 Use the base form.
Show answer
amass a cult following
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By releasing weekly webcomics, the artist has ___ of highly supportive fans.
💡 Use the past participle form.
Show answer
amassed a cult following