adopt a strategy

Meaning

To 'adopt a strategy' means to formally choose, accept, or begin to follow a specific plan of action to achieve a goal. It is frequently used in professional, corporate, and academic settings to describe a deliberate decision made by a team or organization. This expression carries a formal and decisive tone, indicating a structured commitment to a new direction.

Examples

• To remain competitive in the digital market, the board decided to adopt a strategy focused on customer retention.

  To remain competitive in the digital market, the board decided to adopt a strategy focused on customer retention.

• Our marketing team needs to adopt a strategy that leverages social media influencers to reach a younger demographic.

  Our marketing team needs to adopt a strategy that leverages social media influencers to reach a younger demographic.

• After analyzing the quarterly losses, the company chose to adopt a strategy of strict cost-cutting.

  After analyzing the quarterly losses, the company chose to adopt a strategy of strict cost-cutting.

• The university plans to adopt a strategy of hybrid learning to accommodate international students.

  The university plans to adopt a strategy of hybrid learning to accommodate international students.

• Before we launch the product, we must adopt a strategy for dealing with potential supply chain disruptions.

  Before we launch the product, we must adopt a strategy for dealing with potential supply chain disruptions.

Common Mistakes

• ✗ We need to accept a strategy to improve our sales.

  ✓ We need to adopt a strategy to improve our sales.

  While 'accept' is grammatically correct, it is not the natural collocation. Native speakers use 'adopt' when choosing to implement a new plan.

• ✗ We must adapt a strategy to enter the European market.

  ✓ We must adopt a strategy to enter the European market.

  Learners often confuse 'adapt' (to modify something existing) with 'adopt' (to choose or take up something new). Use 'adopt' if the strategy is completely new.

• ✗ The company will adopt a strategy of to reduce waste.

  ✓ The company will adopt a strategy to reduce waste.

  Ensure correct grammatical structures following the phrase. Use 'adopt a strategy to [verb]' or 'adopt a strategy of [verb-ing]'.

Related Expressions

Practice

• To increase market share, the executive team decided to ___ that prioritizes product innovation.

  💡 To formally choose and begin using a specific plan.

  Show answer

  adopt a strategy

• If we want to survive the economic downturn, we must ___ of minimizing overhead costs.

  💡 Choose a course of action.

  Show answer

  adopt a strategy